Employer Industry: Healthcare Services

Why consider this job opportunity:
- Opportunity for career advancement and growth within a rapidly expanding healthcare organization
- Competitive salary based on experience
- Engage in meaningful work that contributes to the well-being of senior members
- Supportive and collaborative work environment
- Chance to optimize and innovate digital marketing strategies in a high-growth sector
- Utilize leading marketing tools and platforms to enhance your skill set

What to Expect (Job Responsibilities):
- Oversee and manage website content, ensuring alignment with SEO strategies and marketing goals
- Develop, implement, and manage paid search campaigns across platforms such as Google Ads and Bing Ads
- Execute SEO strategies to increase organic visibility and website traffic, including ongoing keyword research and on-page optimization
- Design, execute, and analyze email marketing campaigns to nurture leads effectively
- Monitor and analyze digital marketing performance using tools like Google Analytics and Google Tag Manager, providing actionable insights

What is Required (Qualifications):
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 4-7 years of digital marketing experience, preferably in a healthcare organization or agency
- Expertise in paid search, SEO, and conversion rate optimization (CRO)
- Proficiency in Google Ads, Google Analytics, Google Search Console, and Google Tag Manager
- Excellent communication, project management, and collaboration skills

How to Stand Out (Preferred Qualifications):
- Google Ads and/or SEO certifications
- Experience with marketing automation platforms such as HubSpot or Marketo
- Working knowledge of HTML, CSS, and JavaScript
- Familiarity with UX/UI best practices and website user journey optimization
- Experience with design tools like Canva for creative content development

#HealthcareMarketing #DigitalMarketing #CareerOpportunity #SEO #MarketingAutomation

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