PointClickCare

(Canada) Marketing Manager


PayCompetitive
LocationRemote
Employment typeFull-Time

This job is now closed

  • Job Description

      Req#: b0342473-40be-496e-9b69-b275d3dc64d2

      PointClickCare is a leading North American healthcare technology platform enabling meaningful care collaboration and real‐time patient insights. For over 20 years, the company has been focused on realizing its vision: to help create a world in which providers and plans can confidently deliver frictionless care. Since its inception, PointClickCare has grown exponentially, with over 2,200 employees working to impact millions across North America. Recognized by Forbes as one of the top 100 private cloud companies and acknowledged by Waterstone Human Capital as Canada’s Most Admired Corporate Cultures, PointClickCare leads the way in creating cloud-based healthcare software.

      At PointClickCare, we offer a wealth of opportunities and a vibrant culture that empowers our employees. Our dynamic environment is the perfect place to advance your career while engaging in meaningful work alongside incredible colleagues. Here, you’ll discover a space where your talents can thrive, your career can grow, and your work will have a lasting impact on healthcare across North America. We believe that work becomes profoundly fulfilling when driven by a higher purpose.

      Join us and be part of a team that is making a real impact.

      To learn more about us, check out Life at PointClickCare and connect with us on Glassdoor and LinkedIn.


      Position Summary:

      As a Marketing Manager, you will be involved in planning, executing, and measuring the performance of engagement marketing campaigns for PointClickCare. You will drive product demand through multiple channels including web, email, social and multiple onsite channels. You will work closely with cross-functional teams of Product Managers, Marketers, Content Strategists, Sales Leaders, Senior Business Leaders, and manage paid ad agency production.

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      Key Responsibilities:
      • Work Across a dynamic ecosystem of stakeholders to develop, execute and maintain high-impact multi-touch campaigns inclusive of events, that inspire consumers and drive engagement
      • Creations of marketing campaign briefs for project management office to facilitate. Provide clear communication on our goals and KPIs to ensure results.
      • Regularly dive deep into data reports and dashboard to monitor campaign results and drive strategic decision making to optimize
      • Responsible for consuming and leveraging Portfolio narratives to produce audience-centric derivative content
      • Seek out ways to utilize marketing automation to improve MQL to SQL process for higher lead quality
      • Travel: 10-20%


      Qualifications & Skills:
      • 5+ years of B2B marketing experience
      • Experience building, executing, and scaling cross-functional programs or marketing campaigns from concept to completion
      • Experience using data and metrics to measure Impact and determine improvements
      • Experience working closely with sales leaders to develop and execute integrated strategies that drive pipeline growth


      Preferred Skills:
      • Experience managing external partners to develop marketing programs
      • Experience managing large amounts of data including customer segments and online campaign metrics.
      • Experience working with sales leaders to develop and execute region-specific strategies


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      $88,800 - $95,500 a year
      At PointClickCare, base salary is one of the many components that make up our total rewards package. The Canada base salary range for this position is $88,800 - $95,500 + bonus + benefits, non-overtime eligible. Our salary ranges are determined by job and level. The range displayed on each job posting reflects the target for new hire salaries for the position across all Canada locations. Within the range, individual compensation is determined by job-related skills and knowledge, relevant experience including professional and lived experience, and/or work location. Your recruiter can share more information about our total rewards package during the hiring process.
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      #LI-Remote

      #LI-TW1


      PointClickCare Benefits & Perks:

      Benefits starting from Day 1!

      Retirement Plan Matching

      Flexible Paid Time Off

      Wellness Support Programs and Resources

      Parental & Caregiver Leaves

      Fertility & Adoption Support

      Continuous Development Support Program

      Employee Assistance Program

      Allyship and Inclusion Communities

      Employee Recognition … and more!


      It is the policy of PointClickCare to ensure equal employment opportunity without discrimination or harassment on the basis of race, religion, national origin, status, age, sex, sexual orientation, gender identity or expression, marital or domestic/civil partnership status, disability, veteran status, genetic information, or any other basis protected by law. PointClickCare welcomes and encourages applications from people with disabilities. Accommodations are available upon request for candidates taking part in all aspects of the selection process. Please contact recruitment@pointclickcare.com should you require any accommodations.


      When you apply for a position, your information is processed and stored with Lever, in accordance with Lever’s Privacy Policy. We use this information to evaluate your candidacy for the posted position. We also store this information, and may use it in relation to future positions to which you apply, or which we believe may be relevant to you given your background. When we have no ongoing legitimate business need to process your information, we will either delete or anonymize it. If you have any questions about how PointClickCare uses or processes your information, or if you would like to ask to access, correct, or delete your information, please contact PointClickCare’s human resources team: recruitment@pointclickcare.com


      PointClickCare is committed to Information Security. By applying to this position, if hired, you commit to following our information security policies and procedures and making every effort to secure confidential and/or sensitive information.

  • About the company

      PointClickCare is the #1 cloud-based healthcare software provider helping long-term and post-acute care (LTPAC) providers navigate the new realities of value-based healthcare.