Description

The Copywriter is responsible for implementing Atlanta Humane’s brand voice across our platforms. This individual will be the organization’s main copywriter crafting engaging and sharp writing utilizing Atlanta Humane’s brand voice. They will work with organizational stakeholders to ensure the brand voice is consistent on key channels and be the lead copy editor on materials from across the organization. This person will utilize strategic thinking to craft copy that influences and drives Atlanta Humane’s mission forward.

Duties and Responsibilities

• Write copy for digital assets such as emails, digital marketing campaigns, and the website that engages the organization’s constituent base
• Support donor engagement by creating copy for items such as donor acknowledgements, grant stories, and donor story reports
• Oversee the copy on all graphic projects including resource handouts, Heartbeat newsletter, sponsorship packets, and event invites
• Provide final proofing to key materials and assist with copyediting when needed
• Oversee the volunteer animal biography writing program and volunteer blog writers
• Work with the digital team for brand voice consistency on our digital platforms
• Draft talking points for events or speaking engagements and create supporting PowerPoint presentations as needed
• Provide general marketing support as needed on special marketing projects

Qualifications

• Bachelor’s degree in English, communications, or a related field
• 3-5 years experience in marketing and copywriting
• General understanding of public relations
• Demonstrated writing and typing skills
• Ability to write for a variety of stakeholders and craft creative content under deadlines
• Understanding of SEO or willingness to learn
• Excellent writer, proofreader, and communicator with a keen eye for detail
• Self-motivated individual who will thrive in a team-oriented environment where work is fast-paced
• Ability to proactively recognize needs, balance multiple projects, manage daily workload, and prioritize tasks
• Must be able to work flexible hours including but not limited to some evenings and weekends