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Digital Marketing Specialist


Pay$71000.00 - $89000.00 / year
LocationSaint Paul/Minnesota
Employment typeFull-Time

This job is now closed

  • Job Description

      Req#: 1171
      Employer Industry: Digital Marketing

      Why consider this job opportunity:
      - Opportunity for career advancement and growth within the organization
      - Supportive and collaborative work environment
      - Engaging role that combines creativity with analytics
      - Chance to work with cutting-edge digital marketing tools and platforms
      - Ability to influence and improve the company's online presence

      What to Expect (Job Responsibilities):
      - Update and create web pages using BigCommerce Theme Builder, HTML, and Elementor on WordPress
      - Manage product listings on the BigCommerce storefront for accuracy and consistency
      - Assist in back-end campaign production and setup in Salesforce
      - Set up campaign tracking in Google Analytics, including tagging and creating dashboards
      - Monitor and report on campaign performance metrics

      What is Required (Qualifications):
      - Bachelor's degree in marketing, communications, or a related field, or equivalent professional experience
      - 3-5 years of experience in digital marketing
      - Basic knowledge of website content management systems (e.g., WordPress) and eCommerce platforms (e.g., BigCommerce)
      - Familiarity with campaign tools like Salesforce and marketing automation platforms (e.g., Pardot)
      - Proficient in HTML and CSS for website updates and basic webpage creation

      How to Stand Out (Preferred Qualifications):
      - Experience with Google Analytics and related tagging tools
      - Basic knowledge of Photoshop for image editing and content preparation
      - Understanding of User Experience (UX) design concepts

      #DigitalMarketing #CareerOpportunity #Analytics #WebDevelopment #MarketingTools

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  • About the company

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