Employer Industry: Market Research

Why consider this job opportunity:
- Salary up to $75,000
- Flexible hybrid working arrangements to support work-life balance
- Opportunity for career advancement and growth within the organization
- Supportive and collaborative work environment with a focus on professional development
- Chance to influence strategic company outcomes and marketing strategies

What to Expect (Job Responsibilities):
- Set up, test, tag, schedule, and deploy email marketing campaigns in collaboration with internal teams
- Champion continuous advancement of email marketing capabilities and communicate tactics with international teams
- Build and maintain database segments; execute audience segmentation strategies and perform content/offer testing
- Implement, manage, and optimize automated campaign journeys aligned to customer segments
- Measure and report performance of email marketing campaigns; adjust strategy based on results

What is Required (Qualifications):
- Minimum 2 years of experience in email build, execution, and QA using Pardot or similar tools
- Minimum 2 years of experience with Salesforce Reporting or similar CRM reporting tools
- Proficient in editing HTML and learning technical systems quickly
- Experience with project management tools and Excel for data manipulation and analysis
- Strong understanding of the customer journey and ability to analyze data from Google Analytics or similar tools

How to Stand Out (Preferred Qualifications):
- Previous experience developing an email marketing strategy in a similar role
- Creative flair and excellent copywriting skills
- Data-driven growth mindset with strategic thinking abilities
- Strong interpersonal skills and effective time management

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