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Email Marketing Specialist (Remote)
PayCompetitive
LocationBurlington/Vermont
Employment typeFull-Time
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Job Description
- Req#: 184068
Employer Industry: Higher Education
Why consider this job opportunity:
- Opportunity for career advancement and growth within the organization
- Work remotely with flexible hours
- Collaborative environment with a focus on effective communication and teamwork
- Involvement in special marketing initiatives and corporate partnerships
- Opportunity to contribute to diversity and inclusivity efforts within the college community
What to Expect (Job Responsibilities):
- Execute email marketing campaigns across multiple platforms including Pardot, Salesforce, Emma, and TargetX
- Create and update email templates using HTML/CSS
- Track and report on email and digital marketing metrics, such as open rates and CTRs
- Set up and maintain automated email workflows and nurture campaigns
- Assist with technical setup and promotion of online webinars and virtual events
What is Required (Qualifications):
- At least 5 years of marketing automation experience required; Pardot or TargetX experience preferred
- At least 5 years of CRM experience required; Salesforce experience preferred
- Bachelor's degree in a relevant field required
- Demonstrated skill with written communications and email marketing strategies
- Strong attention to detail and ability to manage multiple projects simultaneously
How to Stand Out (Preferred Qualifications):
- Experience with HTML/CSS for email template creation
- Good communication and collaboration skills
- Self-starter with a proactive approach to tasks
- Familiarity with monitoring campaign performance and preparing reports
- Experience in supporting communications audit and student journey mapping
#HigherEducation #EmailMarketing #RemoteWork #CareerGrowth #DiversityAndInclusion
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