Now Hiring! Field Marketing Manager

Eastern Region

The world needs creative solutions. We need YOU!

Where the chemistry happens…

We are seeking a professional like you to lead the marketing strategy for one of our four US sales regions. You will be the lynchpin of both planning and in-season demand creation activities for the region by leading across: 1. Marketing (e.g.,Crop Leads, Product Managers, Campaign Managers), 2. ComEx (e.g., CX engagement manager and VOC manager), 3. Sales (Regional Director, District Managers, Area Managers, Business Reps, and ASAs), and 4. Communications & Industry Relations (e.g., Marcom Managers and Website and Portal Content Lead) leadership and team members. You will be partnering hand-in-hand with a Bus Ops Regional Analyst, who will support with relevant insights and analytics.

As a Field Marketing Manager, You Create Chemistry By...

• Serving as the primary marketing contact for internal and external stakeholders in your core region and maintaining a consistent drumbeat for sales team across regions (e.g., by playing a leading role in business reviews at all levels, rolling out trainings, gathering feedback on tools, etc.)
• Serving as the “voice-of-region” back to the marketing team (e.g., based on input from the field on competitive dynamics, customer response, etc.) and other commercial stakeholders.
• Leading strategic marketing and customer experience input in the sales planning process as well as leading the development of customer presentations and sales messaging for your core region.
• Leading an in-season demand creation squad for your region to identify and execute region specific campaigns, customer experiences, and key tactics by defining target audiences and developing appropriate messaging for strategic customers and brands.
• Overseeing the analysis, implementation, and execution of competitive response tactics, customer business plans and geographic-specific offers.

If you...

• Have 5+ years of experience in leading sales, marketing, and/or customer experience teams in agriculture inputs.
• Have the ability to lead and think strategically will be essential as you provide marketing direction to the Sales Team, Sales Leadership, and all other commercial functions for your region.
• Have the ability to motivate the sales force and distributors, keeping them informed about products, product performance, and our go-to-market strategy for key crop systems.
• Have experience in project management, can manage multiple tasks and projects simultaneously, and are able to work across organizational boundaries to build alignment and drive closure.
• Are a pro at navigating matrixed environments, and demonstrate the ability to get things done at large organizations through influence by leveraging your extensive interpersonal and cross-group/function collaboration skills.
• Utilize your excellent Microsoft Office skills (particularly in PowerPoint and Excel) to create presentations and lead in-season demand creation for your region.

Then...

Click below to Belong@BASF!

Create Your Own Chemistry when taking advantage of our Total Rewards.

At BASF you get more than just compensation, Medical & Dental. Our total offer includes a wide range of elements you need to be your best in every stage of your life. That’s what we call you@BASF. Our Periodic Table of Benefits includes some additional perks below for starters…

• Flexible Work Arrangements whenever possible
• Retirement Benefits
• Maternity/Paternity Leave, Infertility & Adoption reimbursement
• Mentoring & Development Programs
• Employee Discounts
• Pet insurance
• Matching Donations to your favorite cause
• Access to our BASF Wine Cellar and much more!

Privacy Statement

BASF takes security & data privacy very seriously. We will never request financial information of any kind via email, private text message or direct message on any social medial platform or job board. Furthermore, we will never send a candidate a check for equipment or request any type of payment during the job application process. If you have experienced any of the above, please contact myhr@basf.com to report fraud.

Equal Employment Opportunities

We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, age, citizenship, color, religion, sex, marital status, national origin, disability status, gender identity or expression, protected veteran status, or any other characteristic protected by law.

Applicants must be currently authorized to work in the United States on a full-time basis.