Dentsu Aegis Network

Manager, Analytics (Media)

6 days ago

PayCompetitive
LocationRemote
Employment typeFull-Time

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  • Job Description

      Req#: R1082519
      The purpose of this role is to lead and manage customer analysis deep dives, execute the strategies outlined by senior leadership, and manage the day-to-day communication with clients.

      Job Description:

      The Media Analytics team at Merkle is a fast-growing team of experts who apply rigorous analytics to help our clients assess the impact of their media efforts. We combine our deep media platform knowledge and cross channel expertise to understand the drivers of performance.

      We are looking for a manager to be the primary daily SME voice to the client and lead a delivery team to implement strategies and plans that deliver insights and measurements to allow clients to improve their media investment decisions. You will report to the Director, Analytics. This is a hybrid role near Bethesda, MD.

      Responsibilities:

      • You will be primary contact to client, company partners; manage daily communications

      • You will manage a cleanroom environment where we will use log level data to create custom reports based on client requirements

      • You will use cleanroom data to create and model audiences for activation and then examine the performance of those audiences from a media and sales perspective

      • You will architect solutions based on client's goals

      • You will translate requirements into analytics roadmap and delivery plan

      • You will lead team and manage delivery chain

      • You will deliver end-to-end insights, performance dashboards and Return on investment analysis, applying media, behavior, and performance data

      • You will design and implement measurement frameworks, test/learn strategies, and optimization scenarios to improve clients’ media performance

      • You will manage business analysts and provide expertise, mentoring, and career advocacy to junior team members

      Qualifications

      • 5+ years of experience in Analytics, designing and measuring media or audience-based tests

      • Experience with data and modeling tools such as SQL, Python, R, AWS, GCP, Azure, and BI and visualization tools, such as Tableau

      • Experience translating partner requests into workable analytics solutions

      • Foundational Experience with Mobile and Video advertising in Paid Social and Display

      • Bachelor's Degree (B.S.) in statistics, economics or related quantitative field required

      Additional information:

      The anticipated salary range for this position is $94,000 - $152,375. Salary is based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit www.dentsubenefitsplus.com

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      Location:

      USA - Remote - Maryland

      Brand:

      Merkle

      Time Type:

      Full time

      Contract Type:

      Permanent

      Dentsu is committed to providing equal employment opportunities to all applicants and employees. We do this without regard to race, color , national origin, sex , sexual orientation, gender identity, age, pregnancy, childbirth or related medical conditions, ancestry, physical or mental disability, marital status, political affiliation, religious practices and observances, citizenship status, genetic information, veteran status, or any other basis protected under applicable federal, state, or local law.

      Dentsu is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with us, please send an e-mail to ApplicantAccommodations@dentsu.com by clicking on the link to let us know the nature of your accommodation request and your contact information. We are here to support you.

  • About the company

      Dentsu Aegis Network Ltd. is a multinational media and digital marketing communications company headquartered in London, United Kingdom, and a wholly owned subsidiary of the Japanese advertising and public relations firm Dentsu.