Under the direction of the AVP, Institutional Effectiveness, the Manager, Business Intelligence & Data Analytics is responsible for leading the development of business intelligence tools that can support evidenced-based decision-making throughout the College. These tools assist Deans, Directors, Chairs, Coordinators, and Senior Management with decisions related to program and unit reviews, program development, institutional performance, market intelligence, and strategic enrolment management. The manager takes the lead role in ensuring the College’s databases are maintained such that the College provides accurate data for reporting purposes. As well, the manager takes a lead role in all government compliance reporting at the College, either conducting or delegating submissions to appropriate personnel. The manager also conducts complex research studies for the Institutional Research & Planning office utilizing the College’s student information systems. The manager ensures information and analysis is published to the College community and stakeholders.