Employer Industry: Security Solutions Manufacturing

Why consider this job opportunity:
- Opportunity for career advancement and growth within the organization
- Competitive salary based on experience
- Supportive and collaborative work environment
- Chance to work with a leading provider in the security solutions industry
- Involvement in innovative marketing strategies and market research
- Engage with external agencies to enhance digital marketing efforts

What to Expect (Job Responsibilities):
- Research and analyze data related to current product markets, customer demographics, and factors influencing product demand
- Compile competitive data on pricing, sales, and marketing methodologies
- Identify market segments that present new sales opportunities for the employer
- Generate lead lists for Regional Sales Managers and direct them to suitable prospects
- Manage external agencies focused on website management, SEO, and digital marketing

What is Required (Qualifications):
- Bachelor's degree in Marketing or a related field
- Minimum 3 years of experience in a relevant role, excluding internships
- Proficiency in data analysis tools such as Excel, SQL, Google Analytics, Tableau, or Python
- Experience with marketing automation platforms (e.g., HubSpot, Marketo)
- Strong research, analytical, and organizational skills

How to Stand Out (Preferred Qualifications):
- Familiarity with digital marketing channels including SEO, PPC, email, and social media
- Advanced reasoning abilities to define problems, collect data, and draw valid conclusions

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