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Marketing Insights Analyst, REMOTE or Hybrid Remote in Lansing, MI


Pay$70400.00 - $117800.00 / year
LocationLansing/Michigan
Employment typeFull-Time

This job is now closed

  • Job Description

      Req#: 300001272217635
      Employer Industry: Marketing and Business Development

      Why Consider this Job Opportunity:
      - Opportunity for career advancement and growth within the organization
      - Competitive pay up to $117,800
      - Comprehensive benefits package including health insurance and retirement plans
      - Remote work flexibility within the U.S.
      - Chance to work with a collaborative and innovative team
      - Access to cutting-edge marketing technology and tools

      What to Expect (Job Responsibilities):
      - Conduct market research to support go-to-market strategies and business development initiatives
      - Analyze data from various sources to assess marketing campaign effectiveness
      - Develop and implement SEO/SEM strategies
      - Analyze customer behavior and preferences to improve marketing strategies
      - Ensure data accuracy and integrity through data quality processes

      What is Required (Qualifications):
      - Bachelor's degree in marketing, business, statistics, or related field
      - 5 years of experience in digital marketing, marketing analysis, or business intelligence
      - Proficiency in data analysis tools such as Excel and Google Analytics
      - Strong analytical and problem-solving skills
      - Excellent communication skills to present data-driven insights to stakeholders

      How to Stand Out (Preferred Qualifications):
      - Master's degree in marketing or related field
      - Google GA4 Certification or Certified Analytics Professional (CAP)
      - Familiarity with CRM systems and marketing automation platforms
      - Passion for marketing and industry trends
      - Knowledge of statistical analysis and data visualization techniques

      #MarketingInsights #DataAnalysis #RemoteWorkOpportunity #CareerGrowth #CompetitivePay

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  • About the company

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