Employer Industry: Educational Publishing

Why consider this job opportunity:
- Salary range of $65,000 - $75,000, with a competitive bonus plan
- Generous health benefits including medical, dental, and vision coverage
- Contributions to your 401k retirement account through Fidelity
- Flexible hybrid work schedule with remote employment options available
- Generous paid time off, sick leave, and additional paid holidays
- Supportive environment with programs for employee assistance and education

What to Expect (Job Responsibilities):
- Manage and maintain the marketing automation platform (Marketo) and provide end-user support
- Implement and integrate marketing technologies to enhance marketing operations
- Collaborate with marketing and technology teams to ensure successful product feature delivery
- Optimize operational email programs for accuracy and efficiency
- Support lead management processes and maintain data hygiene for marketing platforms

What is Required (Qualifications):
- Bachelor's Degree in English, Communications, Marketing, or Business preferred
- Minimum of 3 years of experience in digital marketing and/or email marketing
- At least 2 years of experience with Marketo and/or Salesforce CRM strongly preferred
- Strong written and verbal communication skills with the ability to collaborate across departments
- Proficient in Microsoft Office and Google Workspace applications

How to Stand Out (Preferred Qualifications):
- Working knowledge of marketing and email automation tools, particularly Marketo
- Basic understanding of HTML
- Familiarity with CRM platforms such as Salesforce
- Creativity and enthusiasm for emerging technologies in marketing operations
- Experience with analytics tools like Google Analytics and Amplitude

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