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Retention Marketing Analyst


PayCompetitive
LocationAtlanta/Georgia
Employment typeFull-Time

This job is now closed

  • Job Description

      Req#: 6523047003
      Employer Industry: Sports Technology and Daily Fantasy Sports

      Why consider this job opportunity:
      - Opportunity for career advancement and growth within the organization
      - Company-subsidized medical, dental, and vision plans
      - Bi-annual bonus potential
      - Flexible PTO to encourage a healthy work/life balance
      - Generous paid leave programs, including 16-week paid parental leave
      - Workplace flexibility with modern work schedules

      What to Expect (Job Responsibilities):
      - Own retention marketing analytics by creating key retention visuals and making recommendations based on user behavior
      - Perform A/B testing to maximize lifetime value (LTV) through different promotion types
      - Develop data collection, analysis, and reporting systems for the Retention Marketing team
      - Collaborate with the Retention Marketing team to execute and analyze segmented promotional strategies
      - Create and present presentations and documents to technical and non-technical audiences

      What is Required (Qualifications):
      - 2+ years of Marketing Data Analytics experience in an ecommerce, direct-to-consumer, or retail environment
      - Advanced knowledge of SQL, including analytic and window functions
      - 2+ years of experience using data visualization tools (preferably Tableau) and scripting languages (Python)
      - Strong ability to draw insights from data analysis and communicate them effectively to stakeholders
      - Exceptional written and oral communication skills

      How to Stand Out (Preferred Qualifications):
      - Intellectual curiosity and a solid understanding of data sources and ecosystems
      - Experience in collaborating with cross-functional teams

      #SportsTechnology #DataAnalytics #CareerGrowth #FlexibleWork #RetentionMarketing
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