Location: Remote
Job Family: Specialist
Reports To: Area Sales Manager
Exemption: Exempt
Position Purpose: The Sales Specialist helps people explore the beautiful and complex world of beer through building the Creature Comforts Brewing Co. brand in Tennessee. By being the best partners to our distributors, retailers, consumers, and the community while focusing on effective wholesaler management, they will build industry respect and grow CCBC share of mind and market.
Job Description: Maintaining Freshness Standards in Market: - Ensure all products in the market meet company freshness standards.
- Regularly inspect retail and distribution points to verify product quality.
- Collaborate with supply chain and logistics teams to address any issues related to product freshness.
In-Market Program Execution & Merchandising: - Execute marketing and sales programs in the market to drive product visibility and sales.
- Implement merchandising strategies to enhance product presentation and appeal.
- Monitor and report on the effectiveness of in-market programs and merchandising efforts.
Retail and Distributor Relationship Management: - Build and maintain strong relationships with key retailers and distributors.
- Negotiate terms and agreements to optimize product placement and sales opportunities.
- Provide ongoing support and communication to retail and distributor partners.
On & Off Premise Distribution Gains/Management: - Identify and secure new on-premises (bars, restaurants) and off-premises (retail stores) distribution opportunities.
- Manage existing distribution channels to ensure consistent product availability and sales growth.
- Analyze market trends and sales data to inform distribution strategies.
Consumer Education & Engagement/Events: - Plan and execute consumer engagement events to promote brand awareness and product knowledge.
- Educate consumers about product features, benefits, and brand story through various channels.
- Gather consumer feedback and insights to inform marketing and sales strategies. and sales strategies.
Requirements
- Minimum of 1 year of sales experience preferred, as is familiarity with the Nashville and Memphis markets.
- Experience within some aspect of the three-tier system or customer service industry preferred.
- Valid Driver's License for the state where work is performed and clean driving record
- Self-motivation and ability to work with limited amount of direction; ability to work both independently and within a team to accomplish goals.
- Strong sense of urgency and commitment to achieving results.
- Strong judgment and professional maturity.
- Ability and willingness to travel; this role will require some overnight travel, not expected to exceed more than 25% of total work time, travel and lodging expenses covered.
- Willing to work occasional evening and weekend hours.
Physical Requirements: The physical demands described here are representative of those that must be met by an employee to
successfully perform the essential functions of this job. Reasonable accommodations may be made to
enable individuals with disabilities to perform the essential functions.
Frequently lift and carry items up to 35 lbs and occasionally handle items up to 165 lbs, potentially with equipment or team assistance. They need to push and pull carts or display units weighing up to 165 lbs, stand for up to 8 hours, and walk several miles daily. The role involves frequent bending, stooping, squatting, and reaching overhead and forward. Manual dexterity for handling tools and assembling displays is essential. Representatives must drive for extended periods, load and unload vehicles with items up to 165 lbs, and work in various environments, including outdoor settings. Adequate visual and auditory capabilities are required for reading labels, using sales software, and effective communication.
Disclaimer The job description provided here is intended to outline the general nature and key responsibilities of this role. It is not intended to be an exhaustive list of all tasks, duties, and responsibilities that the employee may be required to perform. The employee may be asked to perform other duties as required. Furthermore, the duties and responsibilities of this position may change at any time, with or without notice, based on the needs of the organization.