Employer Industry: Digital Marketing Agency

Why consider this job opportunity:
- Fully remote position, allowing you to work from anywhere in the United States
- Opportunity for career advancement and growth within the organization
- Comprehensive training provided on managing SEM/PPC and paid social marketing activities
- Collaborative work environment that values data-driven strategies
- Chance to work with a diverse range of clients across North America

What to Expect (Job Responsibilities):
- Execute tests, collect and analyze data, and identify trends to achieve maximum results across paid channels
- Develop strategies to adapt to changes in the digital marketing landscape for client success
- Maintain accuracy of price points and ad copy while optimizing bidding strategies
- Track, report, and analyze website analytics and PPC initiatives and campaigns
- Manage campaign expenses, staying on budget, and reconciling discrepancies

What is Required (Qualifications):
- 2+ years of experience in SEM/PPC or digital marketing
- Four-year degree preferred
- Willingness to be trained on the latest trends in digital marketing
- Strong analytical and written communication skills
- Ability to self-organize with a high drive to succeed

How to Stand Out (Preferred Qualifications):
- Experience with Google Analytics, Tag Manager, or Looker Studio is a plus

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