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Senior Manager, Market Research


PayCompetitive
LocationHoboken/New Jersey
Employment typeFull-Time

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  • Job Description

      Req#: R2402327
      Employer Industry: Educational Publishing

      Why consider this job opportunity:
      - Opportunity for career advancement and growth within the organization
      - Supportive and collaborative work environment
      - Flexible remote work arrangement
      - Commitment to continual learning and internal mobility
      - Comprehensive benefits package provided
      - Competitive compensation with fair and transparent pay practices

      What to Expect (Job Responsibilities):
      - Collaborate with cross-functional stakeholders to gather qualitative research insights for customer persona development and journey mapping
      - Lead initiatives related to Voice of the Customer (VoC) and manage action-planning based on strategic insights
      - Ensure customer feedback is integrated into the product development lifecycle alongside UX researchers and product managers
      - Support product marketing by mapping the customer lifecycle through qualitative and quantitative research
      - Conduct qualitative research and collaborate with Insights colleagues on research design and analysis

      What is Required (Qualifications):
      - Bachelor's degree or equivalent experience
      - Demonstrated experience in customer-facing roles that meet customer needs
      - Strong understanding of qualitative and quantitative research methodologies
      - Experience managing complex projects across functional areas
      - Working knowledge of tools for insights development such as MarTech tools, project management tools, and research tools

      How to Stand Out (Preferred Qualifications):
      - Experience in academic/scientific publishing
      - Strong written and interpersonal skills with the ability to inform and persuade
      - Familiarity with human-centered design methods

      #EducationalPublishing #CustomerExperience #RemoteWork #CareerGrowth #ResearchInsights

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