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Senior Marketing Specialist
Pay$85000.00 - $100000.00 / year
LocationChapel Hill/North Carolina
Employment typeFull-Time
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Job Description
- Req#: 744000028362046
Employer Industry: Healthcare Technology
Why consider this job opportunity:
- Salary up to $100,000 per year, based on experience
- Fully remote, flexible work environment
- Opportunity to drive measurable impact in a high-growth, mission-driven organization
- Collaborative and innovative culture
- Chance to be at the forefront of AI-driven CRM solutions in healthcare
What to Expect (Job Responsibilities):
- Develop and execute marketing strategies tailored to B2B SaaS and CRM audiences
- Implement multi-channel marketing campaigns to drive engagement, lead generation, and pipeline growth
- Create and refine lead scoring models to align sales and marketing priorities
- Monitor key performance metrics and implement conversion rate optimization strategies
- Develop high-quality content tailored to various stages of the B2B buyer's journey
What is Required (Qualifications):
- Bachelor's degree in Marketing, Communications, Business, or a related field
- 5+ years of experience in B2B SaaS, CRM marketing, or related fields
- Proven expertise in demand generation, lead scoring, ABM, and persona targeting
- Proficiency in marketing tools, including HubSpot, Google Analytics, and email marketing platforms
- Strong knowledge of SEO best practices, conversion rate optimization (CRO), and analytics-driven marketing
How to Stand Out (Preferred Qualifications):
- Experience scaling marketing efforts in a startup environment
- Familiarity with Salesforce, Zoho CRM, or similar tools for high-ticket sales campaigns
- Exceptional communication, collaboration, and project management skills
#HealthcareTechnology #MarketingCareers #RemoteWork #B2BSaaS #AIinHealthcare
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We are not the EOR (Employer of Record) for this position. Our role in this specific opportunity is to connect outstanding candidates with a top-tier employer."About the company
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