Qualifications

● A minimum of 4 years’ experience in SEO within competitive B2B environments in the US market.

● In-depth knowledge of Google algorithm updates, ranking factors, and industry best practices.

● Comprehensive understanding of on-page, off-page, and technical SEO, including expertise in link-building and content optimization strategies.

● Strong analytical skills with the ability to interpret SEO data and drive informed decision-making.

● Proven experience troubleshooting rendering issues, resolving indexation challenges, and optimizing crawl budgets.

● Capability to manage 1–3 websites while adapting strategies to meet local SEO requirements.

● Advanced proficiency in utilizing essential SEO tools such as Ahrefs, SEMrush and others.

Key Responsibilities

● Develop and implement tailored SEO strategies to enhance online visibility and improve organic search performance.

● Collaborate closely with the Growth Marketer, Front-End Developer, and Content Manager to effectively execute SEO strategies.

● Analyze performance metrics to identify opportunities for growth in both branded and non-branded traffic, and adjust strategies accordingly.

● Optimize website content to improve search rankings and user engagement.

● Execute on-page optimizations, including refining meta titles, descriptions, internal linking structures, and implementing structured data.

● Conduct comprehensive keyword research and competitor analysis to support targeted SEO initiatives.

● Perform detailed SEO audits addressing issues such as canonicalization, sitemap optimization, crawl budget management, rendering, and indexation.

● Stay abreast of industry trends, algorithm updates, and emerging SEO opportunities to maintain a competitive edge.

● Initially manage one primary website with the potential to expand oversight to an additional 1–2 websites, focusing on the US market.