• Master’s degree in marketing and communication sciences or advanced studies in digital marketing, analytics or user experience
• 5+ years professional experience on SEO, digital marketing, ideally in a global e-commerce company or in a specialized digital marketing agency
• excellent knowledge of organic ranking factors, search engine algorithms, user behavior and content marketing
• strong focus on web analytics for data driven decisions to enhance our digital authority
• proven in-depth experience with SEO- and analytics tools: Adobe Analytics, Sistrix, SEMRush, Searchmetrics, Decibel, ScreamingFrog, Google Ads, GSC, DGS, etc.
• working knowledge in HTML, CSS and JavaScript
• proficient in German (mother tongue) and English
• knowledge in agile working