JOB DESCRIPTION DATE: October 2023

TITLE: Specialist, Grassroots and Advocacy Engagement

RESPONSIBLE TO: Vice President of Government Affairs

DIVISION/DEPART: Government Relations/Legal

SUPERVISES: N/A

FLSA STATUS: Exempt

INCUMBENT:

BASIC FUNCTION:

1. Engages with local Goodwill organizations to enhance advocacy engagement.
2. Develops and implements grassroots/grasstops advocacy campaigns, utilizing the Legislative Action Center, social media and other digital strategies.
3. Supports planning of GII's annual advocacy event.

SPECIFIC DUTIES1:

1. In collaboration with Vice President of Government Affairs, has primary responsibility for implementing and managing capacity-building strategies that strengthen local Goodwill organizations' ability to mobilize and engage in public policy and advocacy.
2. Supports design and delivery of advocacy training that helps equip member Goodwill leaders to respond to legislative and regulatory opportunities and threats.
3. Partners with the Government Relations/Legal team to assess Goodwill members' policy interests, capacity and competencies.
4. Actively works to increase grassroots advocates as well as develop and implement ongoing campaigns and engagement opportunities to enhance our policy impact.
5. Develop advocacy action alerts, talking points, and grassroots messages and ensure routine dissemination of such information.
6. Supports coordination of policymakers' visits to local Goodwill organizations.
7. Engages GII team to mobilize Goodwill's grassroots/grasstops networks by equipping and disseminating information to the GII team and local Goodwill member organizations.
8. Manages and maximizes use of Legislative Action Center by coordinating with GII's Analytics & Technology and Marketing & Communications teams to ensure effective operations.
9. Ensures content on GII's Legislative Action Center, public website and Goodwill Exchange is current.
10. Maintains GII's Congressional/Grassroots Advocacy database and generate reports and statistics that measure mobilization results.
11. Leads use of social media and other digital strategies to engage and inform local Goodwill members and stakeholders about public policy issues and advocacy opportunities.
12. Supports annual advocacy event and virtual advocacy event planning and execution in collaboration with Vice President of Government Affairs.
13. Uses available resources to review advocacy trends and keep the membership apprised of new developments.
14. Other duties as needed to support the team and local Goodwill organizations.

RELATIONSHIPS:

Internal: Work closely within the GII colleagues.

GII Members: Frequent engagement with local Goodwill leaders.

Outside: Regular engagement with vendors.

Government Officials: Regular contact with government officials to support local Goodwill organizations in building relationships with decision makers. Additional engagement as needed to support the GII team.

SKILLS NEEDED2:

1. Knowledge of state and federal legislative, regulatory and political processes.
2. Strong written, oral, and digital media communication skills.
3. Proven ability to work independently and creatively, meeting strict deadlines, in a fast-paced environment.
4. Ability to work collaboratively with GII colleagues, local Goodwill member leaders, and representatives of outside organizations.
5. Demonstrated understanding of grasstops/grasstops advocacy mobilization strategies.
6. Ability to effectively manage multiple priorities and projects and produce results on time and with quality.
7. Solid organizational skills and advanced-level proficiency with MS Office products

EDUCATION:

Bachelor's degree in public policy, public administration, political science, government affairs, communications or other relevant field.

EXPERIENCE:

1. 2 to 5 years of experience in grassroots/tops mobilization.Experience in public policy, advocacy, and implementing state and federal policy campaigns.
2. Experience and ease using Microsoft Office and other computer applications. Expertise using online Grassroots mobilization products preferred.
3. Demonstrated ability to conduct research and analyze information.
4. Demonstrated ability to develop curriculum that equips local Goodwill leaders to engage policymakers.
5. Experience effectively managing multiple priorities and projects.

DECISION MAKING:

Monitors and assesses risks and opportunities in the areas of policy and advocacy. Makes recommendations to management for action.

PHYSICAL EFFORT:

Requires long hours at a computer.

EMOTIONAL EFFORT:

Work environment can include periods of high stress. Will need a positive attitude to meet daily challenges.

Our Values

We believe everyone deserves an opportunity to thrive. Goodwill's mission grounds us and happens through each one of us. This aspiration applies to each GII team member as much as to the people we serve. GII's organizational values guide all that we do; how we do our work and make decisions, and how we interact with each other, Goodwill members and all stakeholders.

Our mission happens through me (Passion)

We have a fire for our mission. We bring our energy, creativity and passion to all that we do. By contributing the best of what is within each of us, we inspire the same in our peers, and multiply Goodwill's impact.

Drive to make a difference (Impact)

We believe that our work must lead to a measurable difference in the lives of the people Goodwill serves. We are committed to performance excellence in all that we do. Our strategy focuses our work to achieve that impact, and we say no to things that do not align.

You before me (Respect)

We treat all people with dignity, kindness, appreciation and respect. We are curious without judgment, and we actively listen to ensure mutual understanding. We give everyone a caring and safe place to share their opinions, their talents, and their questions. We build trust through direct, clear and transparent communication. We are open and humble.

Thriving begins at home (Well-being)

We respect the contributions and the needs of our individual team members equally, and we understand that each one of us needs different things at different times to thrive both in and out of the workplace. We strive to make genuine and continuous investments in one another and ourselves. As such, we adopt healthy, holistic approaches to our work. We proactively care for one another and ourselves by speaking up for what we need and supporting one another in achieving it.

Out of many, One Goodwill (Diversity, Equity & Inclusion)

We embrace all people and perspectives as we advance Goodwill's mission to help people reach their full potential through the power of work. We acknowledge historical inequities still exist and are intentional in breaking barriers. We are committed to being part of the solutions, leaning into courageous conversations, and providing inclusive spaces and equal opportunities for real change in all of our endeavors. Our diversified reflection shall shine as one Goodwill.

Be bold, learn and grow (Agility)

We are open, creative, innovative, agile and willing to take risks. We operate with a sense of urgency, without rushing for the sake of speed. While we do our best to make good decisions, we embrace failure for the learning it affords and adapt quickly to move ahead. We are one unified team that succeeds and stumbles, and learns and grows together with humility and grace.