Space Coast Credit Union (SCCU), the 3rd largest credit union in Florida, is looking for a Senior Vice President of Marketing to join our ONESCCU team at our Miramar Operations Center location! SCCU has been in business for over 70 years, has over 8 billion dollars in assets and WE ARE GROWING!

Our Members are our top priority and we stand behind our Brand Promise: Honest People, Trusted Products, Time Valued . We offer a rich benefits package and career advancement opportunities.

This position can be filled in either our Miramar, FL or Melbourne, FL locations.

SCCU Team Member Benefits:

• ONESCCU annual bonus available!
• Medical, Dental & Vision Insurance
• HSA (Health Savings Account) with SCCU matching contribution
• SCCU Paid Long Term and Short Term Disability coverage
• SCCU Paid Term Life Insurance
• Employee Assistance Program (EAP)
• Paid Time Off
• 401(K) Pre-Tax Savings Plan with SCCU match- 100% of the first 5% of employee contributions
• Tuition Reimbursement Program
• …and more!

SVP, Marketing Responsibilities:

• Develop and implement a comprehensive marketing plan that aligns with SCCU’s overall strategic goals. Set strategic vision and plan for the marketing team, providing direction, support, and guidance as needed.
• Work closely with other departments, including product management, sales, operations, and finance, to ensure that marketing efforts are integrated and aligned with the credit union's overall business objectives.
• Collaborate with the product management team to develop a deep understanding of the market, competitors, and consumers. Identify competitive intelligence to inform product development and marketing strategies.
• Define product go-to-market strategy, including product positioning, messaging and channel selection.
• Lead implementation of product marketing strategy roadmaps in partnership with product management.
• Design and review the annual marketing budget.
• Oversee all marketing campaigns, including email, social media, direct mail, and advertising, to ensure that they are on brand, on message, and meet the credit union's standards for effectiveness.
• Use data analytics to track marketing performance, adjust strategies accordingly, and communicate results to the executive management team.
• Develop and maintain strong relationships with external partners, including advertising agencies, media outlets, and community organizations.
• Manage the credit union's brand and reputation, ensuring that it is consistently communicated and reinforced across all channels.
• Remain up-to-date on regulations, industry trends, best practices in marketing, and shares insights and recommendations with senior leadership.

SVP, Marketing Qualifications:

• 4-year college degree in marketing or related business area required or equivalent combination of education and experience.
• 10+ years of experience in marketing, with at least 5 years in a leadership role required.