University of Wisconsin-Madison - Student jobs
Wisconsin Athletics Marketing Interns
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Job Description
- Req#: 508435
Department Overview:
The University of Wisconsin Athletic Events & Promotional Marketing Office is seeking candidates for Marketing Interns for the 2025-2026 academic year. This intensive internship will provide hands on experience in Division I college athletics and will have a variety of responsibilities within the office and on gamedays. The candidate profile and key responsibilities of this role are outlined below. Anticipated Start Date:
August 2025 Anticipated End Date (If Applicable):
May 2026 Remote Work Eligibility Detail:
Not Remote
Anticipated Hours Per Week:
Minimum: 10 Maximum: 30 Schedule:
The interns will work approximately 10-20 hours in the office and at events that take place on nights, weekends, and may include events around holidays and university winter/spring breaks. They are also required to work football gamedays. Salary/Wage Range/Lump Sum:
Minimum: $14.00/ hour Maximum: $14.00/ hour Number of Positions:
6 Qualifications:
Those who have a desire to work in sports marketing and a passion for sports business are encouraged to apply. Knowledge, Skills & Abilities:
Creative skills, ability to work as part of a team, customer relations skills in a fast-paced, high-profile environment. Additionally, the candidate must be hardworking, reliable, outgoing, and interact well with people of all ages.
Position Summary/Job Duties:
The Athletic Marketing Intern will assist the UW Athletic Events & Promotional Marketing staff with the following duties:
• Development and execution of promotions to foster brand engagement
• Research, develop and/or execute marketing/promotion plans designed to meet established goals for assigned sport(s)
• Deliver the best customer gameday/event experience possible
• Work hand-in-hand with ticket office, event/facilities, brand communications, video services, partnership sales, coaching staff(s) and other support units to execute marketing initiatives
• Manage and execute special events and presentations
• Liaise with registered student organizations on campus
• Assist in the preparation, set-up, and execution of gameday promotions and events (pre-game giveaways, and in-game contests)
• Create a fun, and engaging experience for fans as they enter the arena/stadium
• Manage interactive kids’ areas
• Other event duties as assigned (may include duties outside of event days: event walk-throughs, training sessions, advanced event-day setup, etc.)
Additional Information
• All interns within the program are required to work football gamedays
• Program includes monthly professional development events
• Events occur throughout the academic year, including academic breaks and holidays
• Option to reapply for summer 2026 and the 2026-27 academic yearPhysical Demands:
Must be able to carry 20 lbs.
Institutional Statements:
Equal Employment Opportunity Statement:
UW-Madison is an Equal Employment, Equal Access Employer committed to increasing the diversity of our workforce.
Institutional Statement on Diversity:
Diversity is a source of strength, creativity, and innovation for UW-Madison. We value the contributions of each person and respect the profound ways their identity, culture, background, experience, status, abilities, and opinion enrich the university community. We commit ourselves to the pursuit of excellence in teaching, research, outreach, and diversity as inextricably linked goals.
The University of Wisconsin-Madison fulfills its public mission by creating a welcoming and inclusive community for people from every background-people who as students, faculty, and staff serve Wisconsin and the world.
For more information on diversity and inclusion on campus, please visit: diversity.wisc.edu
Accommodation Statement:
If you need to request an accommodation because of a disability, you can find information about how to make a request at the following website:https://employeedisabilities.wisc.edu/disability-accommodation-information-for-applicants/
About the company
The University of Wisconsin is a top-ranked research institution located in Madison, Wisconsin, providing exceptional education opportunities to undergraduates, graduate and professional students.